Emilie Meldem at Hyeres 2011

Swiss designer Emilie Meldem was awarded the Special Jury Prize, second only to French designer Lea Peckre winner of the Grand Jury Prize l'Oreal Professional of the 26th edition of the Festival d'Hyeres.

Emilie Meldem, former apprentice at Viktor & Rolf, takes her inspiration from her native Switzerland. The perception of an isolated country, caught between modernity and tradition, restriction and freedom, fragility and strength. This duality results in a form of minimal eccentricity, which is at the same time decorative and radical.

Collection "Odlhou"

Courtesy Emilie Meldem